What happens when an engineer ditches the conventional path to revolutionize holistic healthcare? You get John Paul Liang — the mind behind Cassandra Wellness Group and a mission to empower solo practitioners across the U.S.
In this unfiltered, eye-opening episode, John Paul reveals:
Why most wellness businesses fail (and how to fix it)
How he scaled from burnout to building a community-first movement
His strategies for diversifying income without losing your soul
The surprising role of tongue diagnostics and tech in modern healing
Why connection, collaboration, and real communication are the keys to sustainability
If you’re tired of doing it all alone — this one’s for you.
đź”” Subscribe if you believe in building a healing business that actually heals.
🎯 The Holistic Entrepreneur Podcast — where wellness meets strategy.
đź•“ CHAPTERS
00:00 Journey into Acupuncture
03:03 Managing the American College of Acupuncture
06:04 Founding the Cassandra Wellness Group
08:54 Supporting Practitioners in a Competitive Market
11:48 Diversifying Revenue Streams for Practitioners
14:58 Building a Collaborative Community
17:55 The Importance of Good Communication
21:00 The Role of Conferences in Professional Growth
23:53 Marketing Strategies for Holistic Practices
27:01 Innovations in Healthcare Technology
29:48 Understanding Tongue Diagnostics
33:14 Balancing Diverse Practitioner Needs
35:53 Personal Practice and Time Management
38:51 The Impact of Community on Practitioners
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